Tourism: Red Bluff Bull & Gelding Sale

Tourism: Red Bluff Bull & Gelding Sale Main Photo

24 Jan 2022


Tehama County Economic Development would like to say thank you to Red Bluff Bull & Gelding Sale for the years of strong tourism in Tehama County. 

2022 marks the 81st year Red Bluff Bull & Gelding Sale has visitors near and far starting their year of travel in Tehama County. Many visitors return annually to buy, sell, or just see some of the finest livestock in the western United States. What started out as a stock show and sale for the cattle industry, has morphed into a five day experience not to be missed. 

Tourism & the Local Economy

Tourism is an integral part of the economy in more ways than one. Tourism:

  • Brings in revenue
  • Raises community and cultural awareness
  • Enhances employment opportunities & earnings
  • Positively impacts infrastructure when planned & controlled.

Because of its legendary success, Red Bluff Bull & Gelding Sale positively impacts Tehama County’s economy by:

  • Creating temporary and part-time jobs
  • Being a conduit for new partnerships
  • Bringing in tourists who:
    • Generate revenue for the county
    • Boost sales for local businesses, especially those in the hospitality industry
    • Embrace the culture of Red Bluff and Tehama County.

Tourism is big business and good business when local economies have something specific to offer that’s in high demand, like dogs, bulls and geldings to ranchers and cattlemen. 

Pandemic Awakening for Technology

It’s no secret the pandemic caused many businesses to fold and local economies to suffer. At the same time, it caused many industries to reimagine possibilities. Thankfully, during this pandemic lull, businesses and economies have started to regain traction. 

In the agricultural industry, young farmers and ranchers are fusing technology with older existing practices and traditions to come up with new ways to stay sustainable. The ideas and implementation of ideas that were previously met with resistance, are now being reviewed and accepted in ways of production, operations and management. Rural areas that were resistant to the internet are now accepting and learning.

Red Buff Bull and Gelding SaleSpectators & Tourists

Red Bluff Bull and Gelding Sale may showcase lots of older practices and traditions of ranchers and cattlemen. It also continues to embrace change which is another reason why it’s successfully been around since 1941 and Tehama County Economic Development couldn’t be more proud.

Most hotels in Red Bluff are sold out. However, Corning is only a 20-minute drive and there is limited availability.

We invite you to come out to the Red Bluff Bull and Gelding Sale event. January 25th is for participants only. The spectators and tourists portion begins January 26th. If you can’t make the full four-day event, just one or two days are worth the travel. Click tickets to get yours as they are needed for each event.

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